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The five purposes of this study were to: (1) describe the fund-raising efforts of head coaches at NCAA Division II baseball and football programs; (2) describe the general fund-raising similarities and differences that presently exist between NCAA Division II football and baseball programs; (3) determine which fund-raising activities are the most financially successful; (4) describe how money that is raised through fund-raising is utilized by NCAA Division II baseball and football programs; (5) describe the duties and responsibilities of NCAA Division II head football and baseball coaches including their fund-raising responsibilities. The fund-raising practices of NCAA Division II Baseball and Football Programs were described by illustrating the fund-raising efforts and expectations of the head coaches, the most successful fund-raising activities, how the money raised is used and the duties and responsibilities of the football and baseball coaches. The data were collected via a survey instrument returned by 41 of 122 head baseball coaches and 38 of 122 football coaches surveyed. Demographic data indicated the following: the majority of NCAA Division II head baseball and football coaches are Caucasian between the ages of 25 and 64 and have a master's degree. Data indicated that a majority of head baseball coaches are responsible for coordinating their programs fund-raising efforts while fewer head football coaches have this responsibility, the most successful fund-raising activities for baseball programs are fund-raising events, while football programs raise a higher percentage through solicitation of alumni and individuals with athletic interest. Money raised by these programs was used in somewhat different manners with baseball programs using a majority of the money raised for travel and equipment, while football programs used these funds for equipment, capital improvements and recruiting. The role responsibilities of the head coaches outside of coaching varies from teaching, athletics, admissions, residence life and financial life. Data analysis also revealed that head baseball coaches are expected to raise a higher percentage of operating costs than are football coaches.