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Reed College of Media


This research examines sports identification as relational history with sports entities to test its predictive influence on stakeholders’ perceptions regarding sports-related crises. Sports identification was explored as both a social identification with sport (fandom) and as an individual identification with sport (fanship). Results suggest that sports identification is indeed a predictive element to stakeholders’ crisis perceptions; however, findings track in an interesting new direction that extends crisis communication theory in sport and suggests that sports crises are perceived in a similar manner to sports rivalries.

Source Citation

Harker, J. L. (2019). Identification and crisis: An exploration into the influence of sports identification on stakeholder perceptions of sports-related crisis. Journal of Sports Media 14(1), 171-199.



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