"Age and Gender Differences in Decision-Making Style Profiles" by Rebecca K. Delaney

Date of Graduation

2014

Document Type

Thesis

Degree Type

MS

College

Eberly College of Arts and Sciences

Department

Psychology

Committee Chair

JoNell Strough

Committee Co-Chair

Melissa Blank

Committee Member

Barry Edelstein

Abstract

The current study examined Scott and Bruce's (1995) five decision-making styles (i.e. rational, intuitive, spontaneous, dependent, and avoidant) to assess potential combinations of styles using cluster analysis. The sample comprised 1,075 members from RAND's American Life Panel (56.2% female, 18-93 years, Mage = 53.49). Data was collected from a larger survey that members completed on a monthly basis. Findings yielded a three-cluster model which included: affective/experiential, dependent, and independent/self-controlled decision-making style profiles. These profiles were significantly differentiated by age and gender. Older age and being female was associated with being more likely to be in the independent/self-controlled decision-making style profile than the affective/experiential decision-making style profile. The findings provide a new perspective for examining how people approach decisions and provide support for certain aspects of decision-making process theories.

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