Semester

Fall

Date of Graduation

2005

Document Type

Problem/Project Report

College

Reed College of Media

Department

Not Listed

Committee Chair

R. Ivan Pinnell

Committee Member

George Esper

Committee Member

Terry Wimmer

Committee Member

Carol Zwickel

Abstract

Two Charleston, West Virginia, brothers, Robert C. and Henry E. Payne, III, and Charleston lawyer Fred F. Holroyd established The State Journal in October 1984 as a weekly newspaper to serve a statewide business readership. The newspaper evolved through difficult early years and eventually became profitable through the sales leadership of Lorenelle White, who would purchase the newspaper with her husband in 1997. She eventually would re-establish the newspaper’s weekly publishing cycle. The Whites would sell The State Journal in 2001 to a newly formed media business, West Virginia Media Holdings, which would increase in the newspaper’s editorial resources. Since that time, the newspaper has received national recognition for its news coverage. The State Journal is now 21 years old and employs about 20 people, including nine news personnel.

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