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Theses/Dissertations from 2024

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You Belong with Me: What Communication Professionals Can Learn from Swifties, Rachel Belle Johnson

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A Podcasting Series on the Historical Event of Hawk’s Nest Tunnel Disaster, Hannah G. Morgan

Theses/Dissertations from 2023

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Mitigation and preparedness in disaster communication: Examining the need for closing the loop in the discourse of renewal theory, Abigail Renee Riggs

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Giving power to corporate social responsibility: A case study of the organization-public relationship between a public utility and its community stakeholders, Rhyanna C. Wiethe

Theses/Dissertations from 2022

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Appalachian Broadcast News Coverage of the Coronavirus: A Content Analysis of Media Framing in the Midst of a Health Crisis, Jensen M. Mills

Theses/Dissertations from 2021

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Is Care in the Air?: A Crisis Ethics Case Study of American Airlines’ Communication during the COVID-19 Pandemic, Lily V. Hicks

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A Podcasting Series on Employing Podcasts as an Effective Marketing Method for Small Businesses, SeVohn Alexis Bree Hunter

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The Media's Framing of Incarceration in West Virginia, Patrick John Orsagos

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A Short Film That Addresses Substance Use Disorders in Rural Communities and Strategies in Prevention and Treatment of Addiction, Sarah R. Poteracki

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Neutral Isn’t Neutral: An Analysis of Misinformation and Sentiment in the Wake of the Capitol Riots, Daniel Robert Walsh

Theses/Dissertations from 2020

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Becoming the Lion's Historian, Khadija-Awa Diop

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Exploring the Challenges of Social Integration within an Upper-Level Public Relations Classroom, Tabitha Hayley Dyer

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Making a Dent, Emily Morwood

Theses/Dissertations from 2019

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Homeland and ethnic news consumption among Ghanaians in the Washington Metropolitan Area, Kwabena Boateng Bediako

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Stories of Deindustrialization: Exploring Narratives in Weirton, West Virginia, Ella Jennings

Theses/Dissertations from 2018

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How to plan a successful TEDx conference at West Virginia University, Shannon Lee Cunningham

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Commodity Feminism Today: An Analysis of the "Always #LikeAGirl" Campaign, Cristina Dans

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Growing up between two worlds: a portrait of second-generation American a multimedia project, Dalia Ahmed Elsaid

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Gas county: a case study on how West Virginia's recent gas boom is transforming a county, Egill Karlsson

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Social Media Cyberbullying: Bystander Behaviors and Spiral of Silence, Minying Kong

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Constructing A Sense of Place on Top of the World, Catherine E. Lovell

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Recruiting and engaging generation Z: an integrated marketing communications plan for West Virginia University Visitors Center, Kathryn (Kallie) Priscilla Nealis

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When Sports Mattered: An Examination of Sports in Mainstream Media, David Statman

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100 days in Appalachia: publication building toolkit, Kassandra Taylor

Theses/Dissertations from 2017

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Social Media, Celebrity Endorsers and Effect on Purchasing Intentions of Young Adults, Kaitlin M Davis

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Social Media, Celebrity Endorsers and Effect on Purchasing Intentions of Young Adults, Kaitlin M. Davis

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Spread of False News Stories on Facebook: An Assessment of Credibility Cues and Personality, Lacie Geary

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Open-Access Crime Maps as Digital Rhetoric and Crime Reporting in Chicago: Using New Aesthetic Overlaps to Change Journalism and Citizen Interaction, Aaron Geiger

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Painting the Horizon: A Look at Art, Community, and Identity in Appalachia, James Gooch

Theses/Dissertations from 2016

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Media Framing of News Coverage of Same-sex Marriage Surrounding the U.S. Supreme Court Legalization Decision, Chelsea B. Betts

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Why Do Some Grant Proposals Win the Funds and Others Fail? Genre Analysis for the Abstracts of Grant Proposals Submitted by the Health Science Center Researchers to the National Institutes of Health, Yassin Ismaeel

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Platform Gratifications: Tinder vs. Match.com, Cassandra Lang

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The Role of Reculturalization in Adaptation: A Comparison of Humor Styles in the UK and U.S. Versions of "The Office", Rachael A. McKinney

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Autism Educators in Morgantown, W.Va. A Multimedia Story on Their Trials and Triumphs, Shishira Nanjangud Sreenivas

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Consumers' Uses of Nutrient Content Claims and their Relationship with Health Orientation and Online Media Exposure and Attention, Kelly A. Williams

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Framing 2014 Hong Kong Protest, Liying Ye

Theses/Dissertations from 2015

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Does self love lead to spying on ex-partners on Facebook? The examination of ego factors in Facebook stalking, Brittany Furbee

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MH17 Tragedy: A Comparative Analysis of Cold War and Post-Cold War Media Framing of Aviation Disasters, Abu Daud Mohammad Isa

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A Content Analysis of the Portrayals of Female Journalists Before and After the Second-Wave Feminist Movement, Zachary King

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Ethical Diversity in Strategic Communications: The Hiring, Training, and Mentoring of Millennial Minorities, Rashidah C. R. McCoy

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External Hyperlinking Practices in Print-based and Online-native News Sites, Sarah K. Wisniewski

Theses/Dissertations from 2014

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User-Generated Content and Television News, Eva M. Buchman

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Presidential rhetoric in times of crisis: A textual analysis of speeches by franklin roosevelt and ronald reagan, Samantha D. Cart

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Active Consumerism: Measuring the Importance of Crowdfunding Factors on Backers' Decisions to Financially Support Kickstarter Campaigns, Kevin M. Duvall

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Creative Idea Generation: How To Incorporate Plussing Into Your Creative Thinking Sessions, Whitney Godwin

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A Content Analysis of Celebrity-Endorsed Cosmetic Products in Fashion Magazines, Caroline Szwed

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A hypermedia design for both high and low knowledge readers, Jonathan Vickers

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Fashion Meets Twitter: Does the Source Matter? Perceived Message Credibility, Interactivity and Purchase Intention, Yijia Wang

Theses/Dissertations from 2013

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The Effects of Student Behavior Alteration Techniques on Student Motives to Communicate, Student Talk, and Student Learning, Christopher J. Claus

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The Role of Geography, Demographics, Bandwidth Speed and Internet Availability in Rural West Virginia Communities: A Multiple Case Study of the 2012 Cards of Hope Fundraiser, Rebecca Diehm

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A Survey of Journalism Schools' Online Publication of Student Content, Sarah E. Moore

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The Effects of Currency and Imports Restrictions on Luxury Advertising in Argentina: Content Analysis of Ads in Argentine Fashion Magazines, Juan F. Mundel

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Gamechangers: A content and semiotic analysis of Super Bowl commercials during recession and non-recession years, Joshua Smithson

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How Do They Think Differently?: A Social Media Advertising Attitude Survey on Chinese Students in China and Chinese Students in America, Anan Wan

Theses/Dissertations from 2012

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Disaster preparations and relief: The partnership between the American National Red Cross and Amateur Radio, Bayley B. Brown

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Investor Relations: A study of entry-level expertise and education, Deepa Fadnis

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The Role of Narcissism on Concerns for SNS Privacy: Vulnerable Narcissism in Threatening Situations, Elizabeth A. Kwolek

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Exploring the Effects of Implementation Intentions and Goal Formation on Anxiety and Communication Effectiveness when Discussing Difficult Interpersonal Topics, Colleen C. Malachowski

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Agenda Building in Health Communication: How the CDC is Using Traditional and Social Media Tactics in Public Relations, Kristen Wishon

Theses/Dissertations from 2011

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The Use of Contestation and Social Norms in Developing Radicalized Discourses Online, Rachel Lara Davis

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Entertaining a False Reality: A social comparison examination of beauty pageant participation and the effect on body dissatisfaction, depression, and self-esteem, Angela Everhart

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Understanding transnational advocacy groups: A case study of the effectiveness of the Committee to Protect Journalists in the promotion of press freedom in the Philippines, Mayuri Mukherjee

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Keeping It Real: A Historical Look at Reality TV, Jessica Roberts

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Reputation Management: A Qualitative Analysis of the Effective Use of Reputation Management Techniques Applied to Personal Reputations during a Crisis, Joseph A. Saulen

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Hyperreal Battlefields: Individual Action and the Composition of Enemy in Call of Duty: Modern Warfare 1 & 2, Jeffrey Allen Yeager

Theses/Dissertations from 2010

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Mountaineer Boys and Girls Club public relations campaign professional project, Lisa K. Brown

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The Fantasy Focus: A content analysis of sports magazines examining the rise in popularity of fantasy games, Michael Conti

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The language and body language of political communication: Investigating the effects of the verbal versus the visual in televised gubernatorial debates, Nicole Bernadette Fernandes

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Where Independence Meets Its Match: The Intersection of Musical Identity, Record Promotion and College Radio Programming, Aaron J. Hawley

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Framing and fundraising: Emotional language and money raised in a Vietnamese newspaper column, Hong Van Pham Thi

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The Ku Klux Klan's portrayal of African Americans in mass media technology, Heather R. Sager

Theses/Dissertations from 2009

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The West Virginia Uncovered eTrainer; creating an online multimedia training guide, Jessica M. Rhodes

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Encouraging testicular self-examination behaviors in college males: Examining the role of fear appeals in protection motivation theory, Cara L. Slider

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Body image and celebrity tabloids, Sarah Young

Theses/Dissertations from 2008

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Online communities' impact on the profession of newspaper design, Amanda Miller

Theses/Dissertations from 2007

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Accessibility of WVU websites for individuals with vision impairments, Sarah Jacobin

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Dialectical tensions in stroke survivor relationships, Kimberly N. Leezer

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Attitudes of the Thai press toward accepting federal money to report on HIV/AIDS, Pattaraporn Niyamosoth

Theses/Dissertations from 2006

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A study of the history and use of integrated marketing communications within publications from 1991--2005, Shawn M. Benkahla

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Grassroots journalism in your own backyard: How citizen reporters build hyperlocal communities, Jan Lauren Boyles

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The evolution of product placement: Consumer awareness and ethical considerations, Leigh Ann Hornick

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A study of the concept of interactivity as it applies to online newspapers, Bradley Thomas Pedersen

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Anonymous source usage in traditional and public journalism during 2004 election campaign: A content analysis study, Jayendran Srinivasan

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Media representation and portrayal of African-American athletes, Justin Zackal

Theses/Dissertations from 2005

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How West Virginia daily newspapers handle errors and corrections, Lindsay E. Altobello

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The USA PATRIOT Act and civil liberties: The media's response, M. Ann Bergstrom

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The First Amendment rights of high school students and their student newspapers, Teresa J. Boggs

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How people become media literate and their media habits, Indira Liz Calles Giraud

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Instant message communication and its impact upon written language, Lara L. Eller

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A qualitative analysis of sensationalism in media, William B. Frye

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Feminist and masculine values and their effects on female managerial positions in nonprofit and corporate public relations, Sarah E. Thomas

Theses/Dissertations from 2004

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Media concentration of ownership and its effects on editorial page vigor of West Virginia daily newspapers, Rita F. Counts Colistra

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Social responsibility in major newspapers coverage of "9/11 lapses" controversy, Hai Long Tran

Theses/Dissertations from 2003

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Gender stereotypes in children's television commercials and the effects on consumer purchasing behavior, Joanne G. Asztalos

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Relationship marketing elements in radio station websites, Mark L. Atkinson

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Elite and non-elite sourcing in civic and traditional journalism news projects, Jennifer M. Roush

Theses/Dissertations from 2001

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Teaching Web design at the higher education level, Randall Franklin Mull

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Mass media framing of hip-hop artists and culture, Marc Allen Rutherford

Theses/Dissertations from 2000

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West Virginia state legislators' opinions of local mass media, Timothy Shaw Penn

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Media use and perceptions of binge drinking, Jason L. Price