Theses/Dissertations from 2023
Mitigation and preparedness in disaster communication: Examining the need for closing the loop in the discourse of renewal theory, Abigail Renee Riggs
Giving power to corporate social responsibility: A case study of the organization-public relationship between a public utility and its community stakeholders, Rhyanna C. Wiethe
Theses/Dissertations from 2022
Appalachian Broadcast News Coverage of the Coronavirus: A Content Analysis of Media Framing in the Midst of a Health Crisis, Jensen M. Mills
Theses/Dissertations from 2021
Is Care in the Air?: A Crisis Ethics Case Study of American Airlines’ Communication during the COVID-19 Pandemic, Lily V. Hicks
A Podcasting Series on Employing Podcasts as an Effective Marketing Method for Small Businesses, SeVohn Alexis Bree Hunter
The Media's Framing of Incarceration in West Virginia, Patrick John Orsagos
A Short Film That Addresses Substance Use Disorders in Rural Communities and Strategies in Prevention and Treatment of Addiction, Sarah R. Poteracki
Neutral Isn’t Neutral: An Analysis of Misinformation and Sentiment in the Wake of the Capitol Riots, Daniel Robert Walsh
Theses/Dissertations from 2020
Becoming the Lion's Historian, Khadija-Awa Diop
Exploring the Challenges of Social Integration within an Upper-Level Public Relations Classroom, Tabitha Hayley Dyer
Making a Dent, Emily Morwood
Theses/Dissertations from 2019
Homeland and ethnic news consumption among Ghanaians in the Washington Metropolitan Area, Kwabena Boateng Bediako
Stories of Deindustrialization: Exploring Narratives in Weirton, West Virginia, Ella Jennings
Theses/Dissertations from 2018
How to plan a successful TEDx conference at West Virginia University, Shannon Lee Cunningham
Commodity Feminism Today: An Analysis of the "Always #LikeAGirl" Campaign, Cristina Dans
Growing up between two worlds: a portrait of second-generation American a multimedia project, Dalia Ahmed Elsaid
Gas county: a case study on how West Virginia's recent gas boom is transforming a county, Egill Karlsson
Social Media Cyberbullying: Bystander Behaviors and Spiral of Silence, Minying Kong
Constructing A Sense of Place on Top of the World, Catherine E. Lovell
Recruiting and engaging generation Z: an integrated marketing communications plan for West Virginia University Visitors Center, Kathryn (Kallie) Priscilla Nealis
When Sports Mattered: An Examination of Sports in Mainstream Media, David Statman
100 days in Appalachia: publication building toolkit, Kassandra Taylor
Theses/Dissertations from 2017
Social Media, Celebrity Endorsers and Effect on Purchasing Intentions of Young Adults, Kaitlin M Davis
Social Media, Celebrity Endorsers and Effect on Purchasing Intentions of Young Adults, Kaitlin M. Davis
Spread of False News Stories on Facebook: An Assessment of Credibility Cues and Personality, Lacie Geary
Painting the Horizon: A Look at Art, Community, and Identity in Appalachia, James Gooch
Theses/Dissertations from 2016
Media Framing of News Coverage of Same-sex Marriage Surrounding the U.S. Supreme Court Legalization Decision, Chelsea B. Betts
Platform Gratifications: Tinder vs. Match.com, Cassandra Lang
The Role of Reculturalization in Adaptation: A Comparison of Humor Styles in the UK and U.S. Versions of "The Office", Rachael A. McKinney
Autism Educators in Morgantown, W.Va. A Multimedia Story on Their Trials and Triumphs, Shishira Nanjangud Sreenivas
Consumers' Uses of Nutrient Content Claims and their Relationship with Health Orientation and Online Media Exposure and Attention, Kelly A. Williams
Framing 2014 Hong Kong Protest, Liying Ye
Theses/Dissertations from 2015
Does self love lead to spying on ex-partners on Facebook? The examination of ego factors in Facebook stalking, Brittany Furbee
MH17 Tragedy: A Comparative Analysis of Cold War and Post-Cold War Media Framing of Aviation Disasters, Abu Daud Mohammad Isa
A Content Analysis of the Portrayals of Female Journalists Before and After the Second-Wave Feminist Movement, Zachary King
Ethical Diversity in Strategic Communications: The Hiring, Training, and Mentoring of Millennial Minorities, Rashidah C. R. McCoy
External Hyperlinking Practices in Print-based and Online-native News Sites, Sarah K. Wisniewski
Theses/Dissertations from 2014
User-Generated Content and Television News, Eva M. Buchman
Presidential rhetoric in times of crisis: A textual analysis of speeches by franklin roosevelt and ronald reagan, Samantha D. Cart
Active Consumerism: Measuring the Importance of Crowdfunding Factors on Backers' Decisions to Financially Support Kickstarter Campaigns, Kevin M. Duvall
Creative Idea Generation: How To Incorporate Plussing Into Your Creative Thinking Sessions, Whitney Godwin
A Content Analysis of Celebrity-Endorsed Cosmetic Products in Fashion Magazines, Caroline Szwed
A hypermedia design for both high and low knowledge readers, Jonathan Vickers
Theses/Dissertations from 2013
The Effects of Student Behavior Alteration Techniques on Student Motives to Communicate, Student Talk, and Student Learning, Christopher J. Claus
A Survey of Journalism Schools' Online Publication of Student Content, Sarah E. Moore
The Effects of Currency and Imports Restrictions on Luxury Advertising in Argentina: Content Analysis of Ads in Argentine Fashion Magazines, Juan F. Mundel
Gamechangers: A content and semiotic analysis of Super Bowl commercials during recession and non-recession years, Joshua Smithson
Theses/Dissertations from 2012
Disaster preparations and relief: The partnership between the American National Red Cross and Amateur Radio, Bayley B. Brown
Investor Relations: A study of entry-level expertise and education, Deepa Fadnis
The Role of Narcissism on Concerns for SNS Privacy: Vulnerable Narcissism in Threatening Situations, Elizabeth A. Kwolek
Exploring the Effects of Implementation Intentions and Goal Formation on Anxiety and Communication Effectiveness when Discussing Difficult Interpersonal Topics, Colleen C. Malachowski
Agenda Building in Health Communication: How the CDC is Using Traditional and Social Media Tactics in Public Relations, Kristen Wishon
Theses/Dissertations from 2011
The Use of Contestation and Social Norms in Developing Radicalized Discourses Online, Rachel Lara Davis
Keeping It Real: A Historical Look at Reality TV, Jessica Roberts
Reputation Management: A Qualitative Analysis of the Effective Use of Reputation Management Techniques Applied to Personal Reputations during a Crisis, Joseph A. Saulen
Hyperreal Battlefields: Individual Action and the Composition of Enemy in Call of Duty: Modern Warfare 1 & 2, Jeffrey Allen Yeager
Theses/Dissertations from 2010
Mountaineer Boys and Girls Club public relations campaign professional project, Lisa K. Brown
The Fantasy Focus: A content analysis of sports magazines examining the rise in popularity of fantasy games, Michael Conti
The language and body language of political communication: Investigating the effects of the verbal versus the visual in televised gubernatorial debates, Nicole Bernadette Fernandes
Where Independence Meets Its Match: The Intersection of Musical Identity, Record Promotion and College Radio Programming, Aaron J. Hawley
Framing and fundraising: Emotional language and money raised in a Vietnamese newspaper column, Hong Van Pham Thi
The Ku Klux Klan's portrayal of African Americans in mass media technology, Heather R. Sager
Theses/Dissertations from 2009
The West Virginia Uncovered eTrainer; creating an online multimedia training guide, Jessica M. Rhodes
Encouraging testicular self-examination behaviors in college males: Examining the role of fear appeals in protection motivation theory, Cara L. Slider
Body image and celebrity tabloids, Sarah Young
Theses/Dissertations from 2008
Online communities' impact on the profession of newspaper design, Amanda Miller
Theses/Dissertations from 2007
Accessibility of WVU websites for individuals with vision impairments, Sarah Jacobin
Dialectical tensions in stroke survivor relationships, Kimberly N. Leezer
Attitudes of the Thai press toward accepting federal money to report on HIV/AIDS, Pattaraporn Niyamosoth
Theses/Dissertations from 2006
A study of the history and use of integrated marketing communications within publications from 1991--2005, Shawn M. Benkahla
Grassroots journalism in your own backyard: How citizen reporters build hyperlocal communities, Jan Lauren Boyles
The evolution of product placement: Consumer awareness and ethical considerations, Leigh Ann Hornick
A study of the concept of interactivity as it applies to online newspapers, Bradley Thomas Pedersen
Anonymous source usage in traditional and public journalism during 2004 election campaign: A content analysis study, Jayendran Srinivasan
Media representation and portrayal of African-American athletes, Justin Zackal
Theses/Dissertations from 2005
How West Virginia daily newspapers handle errors and corrections, Lindsay E. Altobello
The USA PATRIOT Act and civil liberties: The media's response, M. Ann Bergstrom
The First Amendment rights of high school students and their student newspapers, Teresa J. Boggs
How people become media literate and their media habits, Indira Liz Calles Giraud
Instant message communication and its impact upon written language, Lara L. Eller
A qualitative analysis of sensationalism in media, William B. Frye
Feminist and masculine values and their effects on female managerial positions in nonprofit and corporate public relations, Sarah E. Thomas
Theses/Dissertations from 2004
Media concentration of ownership and its effects on editorial page vigor of West Virginia daily newspapers, Rita F. Counts Colistra
Social responsibility in major newspapers coverage of "9/11 lapses" controversy, Hai Long Tran
Theses/Dissertations from 2003
Gender stereotypes in children's television commercials and the effects on consumer purchasing behavior, Joanne G. Asztalos
Relationship marketing elements in radio station websites, Mark L. Atkinson
Elite and non-elite sourcing in civic and traditional journalism news projects, Jennifer M. Roush
Theses/Dissertations from 2001
Teaching Web design at the higher education level, Randall Franklin Mull
Mass media framing of hip-hop artists and culture, Marc Allen Rutherford
Theses/Dissertations from 2000
West Virginia state legislators' opinions of local mass media, Timothy Shaw Penn
Media use and perceptions of binge drinking, Jason L. Price
Effects of ownership and circulation on editorial presentation in West Virginia newspapers, Matthew E. Umstead
Theses/Dissertations from 1999
Politicians and the Internet, Melody Kay Gwilliam